![]() They understand how PR works, and that negative or scandalous headlines sell more than positive ones. They understand how innocuous matters can be skilfully spun and manipulated until they form an entirely different meaning. And they understand that they need to be vigilant to PR traps at every turn. ![]() Ultimately, PPOs make everything run smoothly. They identify potential problems and take actions to mitigate the identified risks. Operatives understand that they need to protect the image of the client as much as their physical wellbeing. But in this case the situation did not seem to be managed effectively, which has led to a lot of negative publicity.īut what does this have to do with her bodyguard? After all, nobody tried to physically attack her did they? Well, first you have to understand what elite Personal Protection Operatives (PPOs) do for their clients, and it is a lot more than protecting them from physical assaults. In fact, that can potentially be a very minor part of the job. So they employ staff to manage the situation, hence why a bodyguard was apparently present in this incident. Without specialist security, the celebrity can get embroiled in an endless flood of selfies, autographs and unwanted conversations, or even confrontations and provocations.Ĭelebrities know that this is going to happen, it comes with the territory. Many, in their pursuit of social media attention, lose any sense of decency or respect. Others see encounters with celebrities as something they can somehow exploit or gain from. Most of the attention comes from fans that mean well, but inadvertently become an intrusive nuisance. ![]() You see, whenever celebrities step into public places they are targets. ![]() ![]() Whilst her husband went to get their car, (not storming out) Spears vented her frustration and anger, indirectly giving the offending party a piece of her mind. Then the couple left to get away from the camera and sent the bodyguard back to settle the bill. The restaurant apologised to the couple and told the offending party not to return.Īs a bodyguard specialising in celebrity protection, my first thoughts on this were that something has gone wrong. Not necessarily with Britney Spears, but with the people around her that should be protecting her. Headlines like ‘Manic Meltdown’ have bounced around the internet over the past few days regarding Britney Spears. A video attached to various articles appears to corroborate ‘eyewitness’ claims that the singer was ‘yelling and angrily speaking in gibberish’ in a public restaurant, which ‘caused her husband to storm off.’ Then, Spears left and ‘had to send her bodyguard back to pay the bill.’ Numerous articles mention her ‘battles with her demons’ and ongoing ‘mental health issues,’ portraying Spears as a tragic, unstable figure on a self-destructive path.Ī few days later, and after tens of millions of hits, the other side of the story emerged from the waiter that served her. Apparently another customer was persistently filming Spears resulting in her trying to hide her face with a menu. Staff asked the couple if they wanted to move to a more private table but they were near the end of their meal and declined. ![]()
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